This morning, Rafael Nadal, one of the most important Spanish athletes of all time, visited Cosentino Group’s headquarters in Cantoria. On his arrival, he was welcomed by Eduardo Martínez-Cosentino, the Group’s Sales Director, and by Santiago Alfonso, Marketing and Communication Director, who expressed their warmest welcome on behalf of the more than 3,300 Cosentino employees from all over the world.
This visit is part of the relationship established at the end of 2014 between the company and Nadal. Cosentino’s ultracompact surface brand Dekton® is the sponsor of the “Rafa Nadal Academy by Movistar” which the tennis star plans to open in May 2016 in Manacor, the town where he was born. Dekton will also be one of the main materials used in the Academy, revealing its architectural and design possibilities through its use on façades, floors and other surfaces in the facilities.
Nadal visited the main offices and the showroom with the Group’s Chairman, Francisco Martínez-Cosentino. He then took part in a moving and emotional event with employees held in the auditorium. In a heart-to-heart conversation with North American CEO, Eduardo Martínez-Cosentino, Nadal set out the objectives of the Academy as an integrated educational and athletic project dedicated to instilling values among young people. During the talk, he also emphasized the importance of teamwork and of surrounding oneself with the best possible talent.
In the words of Rafa Nadal, “the Academy is a project we started many years ago and we hope to open it at the end of May, and I am very excited. It is a project of the present and of the future, in which I will be very involved, and we hope that it will be a worldwide reference. I am very thankful to Cosentino’s collaboration in this project, and their materials will have a key role.” In reference to the visit, he highlighted that, “it seems to me incredible that a company with such magnitude was set up in this small Spanish town. I can only congratulate the Cosentino family and show my deep respect for what they are doing”.
Afterwards, Nadal visited Cosentino’s industrial park where he stopped by the Dekton plant to see for himself the process used to manufacture this revolutionary material. During Rafael’s visit, the company shared with him insight into its new high-tech Dekton XGloss line featuring a distinctive high gloss shine.
“Having Rafa Nadal with us at our plant in Almería makes us all feel very proud and we are deeply grateful to him,” said Martínez-Cosentino. “More than ever before, we can relate to him, not only to his natural, easy-going character, but to his ambition, strength and his unfailingly positive attitude. Furthermore, we are looking forward to seeing him again soon at the opening of his Academy, and we consider it a great honor to be a part of it.”
The day ended with a group photo of Nadal with plant employees and the signing of the visitor’s book of honor. Fitting, being that Nadal and Cosentino share common values such as continuous improvement, the ability to rise to challenges and permanent quest for leadership.